Friday, 22 June 2012

Day 35 - Blackpool

The Torch reaches Blackpool today, famous for its electric illuminations. The Olympic Torch has gone out several times during its relay so maybe it's time to go electric with help from this guide to Electric Living from MoDA's collection.

The Philips Key to Electric Living, Anthony Byers, Publications for Companies, 1971, Museum of Domestic Design & Architecture, BADDA4624)

From washing to cooking to lighting, electricity has found its way into every aspect of life at home. The bright spark who took this cover shot  uses a single frame to encompass ideal domestic life in the 1970s. Along with the orange patterned wallpaper and the 70s hairstyle of the woman in this picture Electric Living shows that electricity was also an aspiration of the time. Do you think the Torch should go electric too?

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